Ismael

Ismael is one of the industry’s leading figures. A master of his craft, with a keen eye for detail, his signature work consistently stands out from the crowd and breaks the mold. As one of the godfathers of emotional storytelling in the commercial scene, he brings a wealth of experience and versatility and is always able to create something beautiful with a rough edge – no matter the brief or genre. His motto? “We only have one chance to do this, so we better do it right!”.

Awards

  • Cannes Lions International Festival of Creativity, Award
  • Epica Awards, Award
  • ADC Europe Awards, Award
  • Dutch Creativity Awards (ADCN Awards), Award
PLAY

Plus

Happily Married

PLAY

ING

Dutch Soccer

PLAY

Lotto

Summer

PLAY

Mcdonald's

First Night Out

PLAY

Centraal Beheer

Container

PLAY

McDonald's

Family 2023

PLAY

Dutch State Lottery

Husky Frida

Awards

  • Cannes Lions International Festival of Creativity, Award
  • Epica Awards, Award
  • ADC Europe Awards, Award
  • Dutch Creativity Awards (ADCN Awards), Award
SEE ALL DIRECTORS
© 2025 All rights reserved
DIRECTOR
Ismael
FULL SCREEN
[00:0000:00]

NEWS & ANNOUNCEMENTS

NEWS &
ANNOUNCEMENTS

Skin and Bones Jackets

[03.21.2025]


If you know, you know. The 2017 jacket is back—now in red for our anniversary. Get it before it’s gone (again). Check it out on our instagram here.

ROM

[03.14.2025]


In 1944, Robert “Bob” Hanf wrote this letter to his family from Auschwitz. At the time, all communication was censored so the outside world wouldn’t know what was really happening. In this film, light becomes a beacon of knowledge—passed from witness to witness, ensuring history is not forgotten and its mistakes are not repeated. “What will be the end?” Check out Jeremi Durand's new spot with the ROM here.

Our New Identity

[03.01.2025]


We’re getting rid of the old Skin & Bones and starting fresh. It’s more than just a new look (but we love the new look), it’s a new way forward. Give the rebrand a spin on our site.

David Reviews

[02.21.2025]


Always a good day when one of our favourite directors gets a five-star review. “People Watching” Stuart Mcintyre’s gorgeous and artful music video for Sam Fender gets top marks from team at David Reviews check it out here.

New Bathroom Wallpaper

[02.18.2025]


We want to make sure everyone who comes to the office has the best experience, no matter what room they are in. That’s why we’ve got this beautiful new Toronto “Toile du Jouy” in the two rooms where we all spend so much time texting.

Nolan McD’s

[02.11.2025]


Decision fatigue is depicted at its most delicious in this new McDonald’s spot from the lovely Nolan Sarner. It’s inviting and yummy, just like a box of McDonald’s french fries fresh out of the fryer. Are you hungry? Give it a watch.

EyeCandy

[02.04.2025]


The sharp eyes at EyeCandy @eyecannndy have spotted Jeremi Durand’s @_jeremidurand new music video for Nina Chuba @ninachuba. Surreal and simple, artful and wild we’re not surprised to see Jeremi’s work is turning heads. Check out the video here and the eye candy link here.

General
+1 416-639-5920
info@skinandbonesfilm.com
Liane Thomas, EP
+1 416-471-1354
liane@skinandbonesfilm.com
Joan Bell, EP
+1 416-994-8562
joan@skinandbonesfilm.com

1028 Queen St. W. #200
Toronto, ON M6J 1H6, Canada

Follow us on Instagram